Plantation Plaza Joins B-L-O-C-K Steps to Fight Dengue
Plantation Plaza is rallying shoppers to join the fight against dengue by following the B-L-O-C-K steps. The campaign, promoted in partnership with Clean & Green Singapore, urges residents to overturn pails, empty flower pot plates, and wipe container rims dry to eliminate mosquito breeding grounds.
In a playful social media post, the mall imagines a mosquito watching humans take these preventive actions, with the caption: "POV: You're a mosquito watching humans overturn pails, empty flower pot plates, and wipe container rims dry like it's personal." The post emphasizes that the B-L-O-C-K steps are working and reminds everyone that dengue is no small matter.
B-L-O-C-K Steps Campaign
The campaign includes a live video featuring a person in a mosquito costume, drawing attention to the threat of dengue. Viewers engaged with the content, with comments from social media users such as @skeeto5000 asking "who are we fighting," @bludsucker saying "CANCELLED? ," and @eh_dis_mosquito exclaiming "how dare they..." The lighthearted approach aims to make the serious message memorable.
Shoppers and residents can learn more about the B-L-O-C-K steps and how to prevent mosquito breeding at home by visiting go.gov.sg/2026-dp-blockdengue. The campaign encourages everyone to take simple, daily actions to protect the community from dengue.